“We’ve noticed a need for this type of service. Many customers don’t know what to do to achieve damage-free, healthy hair. And it’s difficult for a hairdresser to provide all the information and treatment needed during a normal haircut appointment. Hair Rehab is similar to a classic facial, but for the hair. And during the session, the customer receives a great deal of expert knowledge and instruction. Taking care of your hair and scalp in the right way, with the right products, is just as important as taking care of your skin,” explains Johan Hellström, hairdresser and Owner & CEO of Björn Axén.

Hair Rehab consists of five steps. It starts with a consultation that sets the framework for the Hair Rehab session. Then, a custom deep cleansing will be applied to your hair followed by a custom treatment designed to cater to your specific hair status and needs, and finishing with a scalp massage to stimulate blood circulation. The Hair Rehab session ends with styling, where the hairdresser will teach you how to style your hair in a way that minimizes damage.

You will leave a Hair Rehab session at Björn Axén with healthier and more beautiful hair – and with the knowledge of how to maintain that hair quality yourself.